POWER ADVERTISING TERMS
NEW, SAVE, LOVE, GUARANTEE, DISCOVER!...
Certain words ADD sales punch to describe your merchandise or sales offer - use
one of the following words. It may be helpful, used alone, or with other words. They have been selected from successful ads for your convenience in preparing copy.
Absolutely. Amazing. Approved. Attractive. Authentic..
Bargain. Beautiful. Better. Big. Colorful. Colossal.
Complete. Confidential. Crammed. Delivered. Direct.
Discount. Easily. Endorsed. Enormous. Excellent. Exciting.
Exclusive. Expert. Famous. Fascinating. Fortune. Full.
Genuine. Gift. Gigantic. Greatest. Guaranteed. Helpful.
Highest. Huge. Immediately. Improved..Informative.
Instructive. Interesting. Largest. Latest.. Lavishly..
Liberal.. Lifetime.. Limited.. Lowest.. Magic.. Mammoth..
Miracle.. Noted.. Odd.. Outstanding.. Personalized.. Popular..
Powerful.. Practical.. Professional.. Profitable.. Profusely..
Proven.. Quality.. Quickly.. Rare.. Reduced.. Refundable..
Remarkable.. Reliable.. Revealing.. Revolutionary.. Scarce..
Secrets.. Security.. Selected.. Sensational.. Simplified..
Sizable.. Special.. Startling.. Strange.. Strong.. Sturdy..
Successful.. Superior.. Surprise.. Terrific.. Tested..
Tremendous.. Unconditional.. Unique.. Unlimited.. Unparalleled..
Unsurpassed.. Unusual.. Useful.. Valuable.. Wealth.. Weird..
Wonderful.
70 PHRASES STIMULATING ACTION
Close your ad with an action-getting phrase. Give the reader something to write or do. Here are 70 suggestions for ways to get action. Study them. They will help you prepare your copy for better results.
Act now!.. Send your name.. All sent free to introduce.. Amazing
literature.. Free.. Ask for free folder.. Bargain lists sent
free.. Be first to qualify.. Booklet free!.. Catalog included
free.. Complete details free.. Current list free.. Dealers write
for prices.. Description sent free.. Details free!.. Dime brings
details.. Everything supplied!.. Exciting details free.. Extra
for promptness.. First lesson, 25 cents.. Folder free!..
For literature, write:.. Free booklet explains.. Free plans tell
how.. Free selling kit.. Free wholesale plan.. Free with
approvals.. Full particulars free.. Get facts that help..
Get started today!.. Get your copy now!.. Get yours wholesale..
Gifts with purchases.. Illustrated lists free.. Interesting details
free.. Investigate today.. It's Free!.. Act Now!.. Literature
free.. Mail material to:.. Money making facts free.. No
obligation! Write!.. Offer limited!.. Send today.. Only 10 cents
to introduce.. Order direct from:.. Order Now!.. Don't Delay!..
Particulars free.. Postcard brings details.. Request free
literature.. Revealing booklet free.. Rush name for details..
Sales kit furnished.. Sample details free.. Samples sent on trial..
See before you buy.. Send for free details.. Send for it today..
Send no money.. Send post card today.. Send 15 cents for mailing..
Send today.. Send your want lists.. Stamp brings details..
Stamped envelope brings.. Test lesson free.. Unique sample offer..
Valuable details free.. Write for free booklet free.. Write us
first!.. Yours for the asking.. 15 cent stamp for details..
$1 brings complete.. 32-page catalog free
What's the most powerful word in advertising history....YOU!
The word 'You' should be used as much as possible in advertisement copy.
The word YOU makes everything you are writing about more personal!
When writing copy for online adds don't underestimate the word CLICK.
Never just assume the reader knows what you want them to do you have to tell them what to do, at every step. 'Start'...'Try'...Spur them to act now with 'ends at midnight!'
NEW, SAVE, LOVE, GUARANTEE, DISCOVER!...
Certain words ADD sales punch to describe your merchandise or sales offer - use
one of the following words. It may be helpful, used alone, or with other words. They have been selected from successful ads for your convenience in preparing copy.
Absolutely. Amazing. Approved. Attractive. Authentic..
Bargain. Beautiful. Better. Big. Colorful. Colossal.
Complete. Confidential. Crammed. Delivered. Direct.
Discount. Easily. Endorsed. Enormous. Excellent. Exciting.
Exclusive. Expert. Famous. Fascinating. Fortune. Full.
Genuine. Gift. Gigantic. Greatest. Guaranteed. Helpful.
Highest. Huge. Immediately. Improved..Informative.
Instructive. Interesting. Largest. Latest.. Lavishly..
Liberal.. Lifetime.. Limited.. Lowest.. Magic.. Mammoth..
Miracle.. Noted.. Odd.. Outstanding.. Personalized.. Popular..
Powerful.. Practical.. Professional.. Profitable.. Profusely..
Proven.. Quality.. Quickly.. Rare.. Reduced.. Refundable..
Remarkable.. Reliable.. Revealing.. Revolutionary.. Scarce..
Secrets.. Security.. Selected.. Sensational.. Simplified..
Sizable.. Special.. Startling.. Strange.. Strong.. Sturdy..
Successful.. Superior.. Surprise.. Terrific.. Tested..
Tremendous.. Unconditional.. Unique.. Unlimited.. Unparalleled..
Unsurpassed.. Unusual.. Useful.. Valuable.. Wealth.. Weird..
Wonderful.
70 PHRASES STIMULATING ACTION
Close your ad with an action-getting phrase. Give the reader something to write or do. Here are 70 suggestions for ways to get action. Study them. They will help you prepare your copy for better results.
Act now!.. Send your name.. All sent free to introduce.. Amazing
literature.. Free.. Ask for free folder.. Bargain lists sent
free.. Be first to qualify.. Booklet free!.. Catalog included
free.. Complete details free.. Current list free.. Dealers write
for prices.. Description sent free.. Details free!.. Dime brings
details.. Everything supplied!.. Exciting details free.. Extra
for promptness.. First lesson, 25 cents.. Folder free!..
For literature, write:.. Free booklet explains.. Free plans tell
how.. Free selling kit.. Free wholesale plan.. Free with
approvals.. Full particulars free.. Get facts that help..
Get started today!.. Get your copy now!.. Get yours wholesale..
Gifts with purchases.. Illustrated lists free.. Interesting details
free.. Investigate today.. It's Free!.. Act Now!.. Literature
free.. Mail material to:.. Money making facts free.. No
obligation! Write!.. Offer limited!.. Send today.. Only 10 cents
to introduce.. Order direct from:.. Order Now!.. Don't Delay!..
Particulars free.. Postcard brings details.. Request free
literature.. Revealing booklet free.. Rush name for details..
Sales kit furnished.. Sample details free.. Samples sent on trial..
See before you buy.. Send for free details.. Send for it today..
Send no money.. Send post card today.. Send 15 cents for mailing..
Send today.. Send your want lists.. Stamp brings details..
Stamped envelope brings.. Test lesson free.. Unique sample offer..
Valuable details free.. Write for free booklet free.. Write us
first!.. Yours for the asking.. 15 cent stamp for details..
$1 brings complete.. 32-page catalog free
What's the most powerful word in advertising history....YOU!
The word 'You' should be used as much as possible in advertisement copy.
The word YOU makes everything you are writing about more personal!
When writing copy for online adds don't underestimate the word CLICK.
Never just assume the reader knows what you want them to do you have to tell them what to do, at every step. 'Start'...'Try'...Spur them to act now with 'ends at midnight!'
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