The object is not to sound smart. You ideally do not want your readers even thinking about you, their author. You wish them to be engrossed in the subject matter of your written piece.
When you can use less words and simple language... Do It!
You want to thoroughly explain what you are talking about but then move quickly on, to make your next point.
What and who you read matters most in your development.
Great Authors:
- Mark Twain
- Ernest Hemingway
- George Orwell
- Tennessee Williams
- William Faulkner
Who is Your Favorite Author?
What is Your Favorite Book?